Turn your sports vision into custom software, from advanced analytics platforms and video analysis systems to league management tools and fan apps, built around your sport, your data, and your competitive roadmap.
Generic sports platforms often limit innovation, fragment data, and slow decision-making when teams, leagues, and sports businesses need speed.
Metrics like xG, economy rate, RPM, and load scores need flexible, sport-aware data models.
Wearables, video, ticketing, CRM, and broadcast systems rarely speak the same operational language.
Many tools connect only within their own stack, not with Opta, Stats Perform, Hawk-Eye, or Catapult.
Coaches and operators need in-game intelligence, not reports delivered after the match is already over.
Rob Terry, Director of Sports Sales – North America, is a sports industry expert leading Folio3 AI’s sports sales initiatives. With strong market insight and a client-first approach, he helps sports organizations adopt AI-driven solutions for analytics, performance improvement, fan engagement, and measurable business growth.
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Forward-looking sports organizations need platforms built around their data, workflows, KPIs, and commercial goals, not generic software constraints.
Generic analytics cannot model sport-specific KPIs like xG, economy rate, RPM, or custom load scores.
Native KPI builder. Any metric. Any sport. API-first.
Wearables, video, ticketing, CRM, and broadcast systems create disconnected data silos.
Unified athlete and operations data layer — one source of truth.
Off-the-shelf platforms often connect only within their own ecosystem.
Custom sports data integrations built around your feeds and workflows, typically within two weeks.
Coaches rely on post-match reports when they need insights during the game.
Sub-second latency pipelines for in-game dashboards and live alerts.
Scaling from one team to a full league often requires expensive re-architecture.
Built for scale from day one. Designed for teams, leagues, and federations.
We build AI-powered analytics platforms that turn match, athlete, fan, and operational data into predictive, real-time performance intelligence.
Create video tagging, player tracking, tactical review, and computer vision systems that help coaches and analysts act faster.
Centralize workload, wellness, injury risk, training plans, recovery, and performance trends in one athlete management platform.
Manage fixtures, registrations, teams, venues, officials, standings, compliance, payments, and communication through custom league operations software.
Launch fan apps, loyalty platforms, live match experiences, second-screen features, content hubs, and personalized digital journeys. Sports Betting & Fantasy Platforms
Digitize bookings, access control, staffing, maintenance, scheduling, concessions, reporting, and venue workflows for smoother game-day operations.
Develop CMS platforms for clubs, leagues, broadcasters, and sports media teams, managing dynamic content across channels.
We design sports software with AI built into workflows, analytics, automation, personalization, forecasting, and decision support from day one.
Our teams understand that every sport has different KPIs, data structures, tactical needs, training models, and user expectations.
You retain ownership of your product, codebase, architecture, data models, and roadmap without being trapped in vendor lock-in.
We build both live in-game intelligence systems and deeper post-match analytics platforms for performance, operations, and commercial teams.
Connect your platform with wearables, video tools, ticketing systems, CRMs, data providers, payment platforms, and broadcast infrastructure.
From discovery and architecture to development, launch, optimization, and support, Folio3 AI acts as your long-term development partner.
Folio3 AI has delivered sports software across 15+ disciplines, each with its own data model, performance science requirements, and operational complexity.
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Folio3 AI builds intelligent football software for player tracking, match analytics, tactical insights, scouting, and performance optimization.
We develop basketball solutions that support real-time stats, athlete performance monitoring, video analytics, and team decision-making.
Folio3 AI creates cricket software for live scoring, player analytics, broadcast integration, fan engagement, and sponsorship visibility.
We build baseball platforms for pitch analysis, player performance tracking, game intelligence, and data-driven coaching decisions.
Our hockey solutions support fast-paced player tracking, game analytics, performance monitoring, and team strategy optimization.
Folio3 AI develops swimming software for athlete timing, stroke analysis, progress tracking, and performance improvement.
We create rugby solutions for player workload tracking, match analysis, injury risk insights, and team performance management.
Folio3 AI builds tennis platforms for shot analysis, player performance tracking, match intelligence, and coaching support.
We develop eSports software for player stats, tournament management, engagement analytics, and competitive performance insights.
Our lacrosse solutions support player tracking, game analysis, team performance visibility, and coaching intelligence.
Folio3 AI creates fitness and performance platforms for athlete monitoring, training plans, recovery insights, and progress tracking.
We build custom sports software tailored to unique rules, workflows, data models, and performance requirements.
Choose the engagement model that matches your timeline, internal capacity, product maturity, and level of technical ownership.
A full-time team of engineers, designers, QA specialists, architects, and project managers dedicated to your sports software roadmap.
Best for clearly defined products, MVPs, dashboards, integrations, or modules with fixed requirements, milestones, and launch timelines.
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Add experienced sports software developers, AI engineers, data engineers, or mobile specialists to strengthen your internal team.
Get senior product, architecture, AI, and integration guidance before major platform builds, modernization projects, or vendor transitions.
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We implemented real-time player tracking integrated with the broadcast feed, enabling live performance visibility, enhanced sponsor exposure, and data-driven storytelling during matches. Outcomes: Increased sponsorship attribution revenue by 15% Enhanced broadcast experience with live player movement insights Improved sponsor visibility through measurable, in-game brand exposure
We map your users, workflows, data sources, KPIs, integrations, compliance needs, and product goals before writing a single line of code.
Our architects define scalable infrastructure, data models, APIs, integrations, security layers, and real-time processing requirements.
Dedicated product squads build in fast sprints, giving your team visibility, demos, feedback loops, and measurable progress.
We test for usability, speed, data accuracy, security, device compatibility, peak traffic, and real-time performance reliability.
We launch your platform across cloud, mobile, web, APIs, and third-party systems with minimal disruption to operations.
Post-launch, we monitor performance, improve features, scale infrastructure, optimize analytics, and support your evolving roadmap.
Every technology choice is made for your sport, your scale, and your integration environment — not for convenience.
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Track brand visibility, campaign performance, media value, engagement, and revenue contribution across digital and broadcast channels.
Understand fan behavior across apps, websites, venues, content, loyalty programs, merchandise, and live match experiences.
Manage real-time sports content, player updates, match centers, sponsor placements, campaigns, and personalized fan experiences.
Connect ad servers, sponsorship platforms, analytics tools, CRM systems, and content workflows for measurable commercial performance.
Measure subscriptions, memberships, merchandise, pay-per-view, premium content, and digital product revenue across your ecosystem.
Secure access ensures coaches, athletes, admins, and partners only view data relevant to their responsibilities.
Encryption protects athlete profiles, performance metrics, medical insights, and organizational information across storage and transmission.
Our architecture supports privacy, governance, audit trails, and regulatory requirements for sports organizations and enterprises.
Ongoing monitoring helps detect suspicious activity, reduce risks, and maintain platform reliability across sports software environments.
We design consent, retention, access, and data processing workflows aligned with GDPR expectations for athlete information.
For health-related modules, we apply HIPAA-aware design principles around access, storage, sharing, and auditability.
Separate medical, coaching, analytics, executive, and operations access so sensitive athlete information is only visible to authorized users.
Support multi-jurisdiction leagues with regional storage strategies, compliant workflows, and configurable data access rules.
Give governing bodies and administrators clear records of who accessed, changed, exported, or shared sensitive data.
We bake data-sharing rules into API architecture, ensuring external integrations follow your compliance and governance requirements.
Whether you need an AI analytics platform, video analysis system, or full-scale sports technology ecosystem, Folio3 AI can help you build it with speed, intelligence, and ownership.
Fill the form below or Contact us at +1 408 365-4638 / email us via contact@folio3.ai
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+1 408 365-4638
contact@folio3.ai
6701 Koll Center Parkway, #250 Pleasanton, CA 94566
