Case study- Imprint.live

Building a Safe Networking Community Using Generative AI and ML

Summary

Imprint.Live needed Folio3’s expertise to design and implement a robust and scalable digital ecosystem that enhances user engagement while ensuring strict moderation and compliance with safety guidelines. Folio3 provided end-to-end services to develop workflows, AI-based moderation systems, and user-centric features that aligned with the client’s mission of promoting value-driven interactions.

About the Customer

Imprint.Live is an innovative social media platform that fosters meaningful connections and values-based interactions among its users. The platform is focused on creating a safe and engaging community through features like content sharing, AI moderation, and interactive tools. Imprint.Live's operations emphasize inclusivity, user safety, and engagement by promoting key values such as sustainability, respect, and laughter.

imprint.logo
  • Team composition

    8-10 members

  • Expertise used

    AI, Content Moderation Workflow Automation, Mobile and Web Development, Scalable Cloud Infrastructure

  • Duration

    6 months - on going

  • Services provided

    AI and ML Implementation System Integration, Subscription and Payment System Development, Deployment and Post-Launch Support

  • Region

    UK

  • Industry

    Social Media and Networking

Understanding the challenge

The client faced several challenges, including

Ensuring Safe Content Sharing

Ensuring Safe Content Sharing

Managing inappropriate content while encouraging positive interactions.

Scalability

Scalability

Handling diverse user interactions and maintaining seamless operations.

Personalized Experiences

Personalized Experiences

Delivering tailored content aligned with users' values.

Regulatory Compliance

Regulatory Compliance

Adhering to age-specific guidelines and content policies.

Solution

Folio3 developed a comprehensive solution designed to enhance user experience and ensure platform safety. The solution included streamlined workflows for registration and content sharing, advanced AI-driven moderation tools for content safety, personalized features tailored to user values, and engaging gamification elements like quizzes and games to drive user interaction.

Key features developed by Folio3 as a development partner for Imprint.Live include:

Content Moderation

AI-based moderation using Azure Content Safety and CheckStep APIs. Human intervention for flagged content.

Content Moderation_

User Interaction Features

Personalized notifications based on user behavior and preferences. Gamification tools, including quizzes and games, to enhance engagement.

User Interaction Features
The Solution
AI Chatbot (Rudi)_

AI Chatbot (Rudi)

Intent classification and response generation. File-based queries and document vectorization using Azure OpenAI.

User Interaction Features (1)

Subscription Management
Multi-tier subscription model with discounts for specific user groups (e.g., students).

Moderation and Reporting_

Moderation and Reporting
Real-time moderation of imprints, messages, and user profiles. Reporting workflows for user and content management.

Result

The implementation of Folio3’s solution resulted in a 90% accuracy in content moderation using CheckStep, significantly reducing inappropriate content visibility. User engagement improved by 35% due to interactive features like quizzes and games, while the platform efficiently scaled to support a 50% increase in its user base, maintaining compliance with age-specific regulations.