What are Real Life Examples of Artificial Intelligence in E-Commerce Applications?

What are Real Life Examples of Artificial Intelligence in E-Commerce Applications? Explore all the real life examples here.
What are Real Life Examples of Artificial Intelligence in E-Commerce Applications

It is impossible to understate the importance of artificial intelligence in e-commerce. How does artificial intelligence function in e-commerce? Consider e-commerce behemoth Amazon as an illustration. AI-powered purchasing was first introduced by Amazon.

It goes without saying that the leading E-commerce players would lose the race if they don’t stay up with the latest technologies in an era where online businesses are expanding and there is fierce competition among them.

How Can AI Be Used in eCommerce?

In this post, we’ll discuss some of the potent ways that AI applications will rule the eCommerce sector in 2022.

1. An increase in voice searches

These days, individuals rely on voice assistants like Alexa and Siri to know their daily routine or research products before making an online purchase. A new speaker sales forecast model from Loup Ventures1 predicted that by 2025, 75% of Americans will possess a smart speaker, earning $35.5 billion in revenue. There is a probability that eCommerce enterprises will see a breakthrough as more homes adopt this technology. In 2021, this is undoubtedly an AI application to watch.

2. Product descriptions produced automatically

Purchase decisions are made by customers using product descriptions. It is a crucial tool for influencing clients. eCommerce may use the power of AI to generate descriptions that speak to the interests of the buyer with the aid of AI content production technologies.

3. Image recognition or image tagging

If you frequently use Pinterest, you must be familiar with this feature. It therefore enables users to choose an item from any web photo and then use image recognition algorithms to find like things. Such solutions can also be used by the eCommerce sector to improve client experiences.

4. Customized search

Businesses can utilize insight engines, which integrate search and machine learning capabilities, to make internal website research more individualized. These engines are powered by AI.

5. AR and VR

Systems can be developed that give customers the impression they are buying in a real store thanks to the usage of virtual reality and augmented reality! Imagine being able to browse comfortably from your couch while purchasing your favorite products after digitally trying them on. One of the most popular uses of AI in eCommerce is this.

6. Social Trading

You find an item of apparel or accessory that you have been seeking for on the Internet while browsing your Instagram feed.

Next, what do you do?

Make an offer to the seller and purchase the item.

According to studies, Instagram has 1 billion monthly users who are actively marketing on the social media platform.

7. Interactive chatbots

Numerous well-known brands from various sectors, including Starbucks, Sephora, and Domino’s, have implemented chatbots to help their eCommerce operations. A customer can ask a bot any question they have about a product, and they will receive a timely answer. As they receive prompt responses to their questions, this may influence the customer’s choice to buy or not.

8. Improved delivery strategy

We can all agree that we want our purchases from eCommerce websites to be delivered as quickly as possible once we make a purchase whether it is food or any other industry.  Customers can even sign up for Amazon Prime to receive deliveries the next day or the day after. Now, because of the power of AI and data-driven innovation, future applications of AI will see robots bringing goods to your door.

Why Consider Folio3?

Applications of artificial intelligence in eCommerce allow companies to provide one-of-a-kind experiences for their clients, ultimately increasing happiness and the bottom line. We can create custom AI solutions that are completely adapted to your unique business requirements, ranging from online selling experience to back-office procedures like inventory management.

With more than a decade of experience delivering digital transformation solutions across a range of industries, including mobile apps, business applications, and AI solutions, we have the know-how to become the technology partner you require to establish a sustainable competitive advantage.

About Muhammad Imran

Muhammad Imran is a regular content contributor at Folio3.Ai, In this growing technological era, I love to be updated as a techy person. Writing on different technologies is my passion and understanding of new things that I can grow with the world.

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